The Way We Work

At Zoost Digital, we have set out to not only disrupt the category, but reform it. And Crystal-Clear Transparency is one of four key pillars in our mission to do just that.

Our four key pillars include:

  • High-Performance Plans (HPPs)
  • Optimized-Media Management (OMM)
  • Fair-Flat Fee (FFF)
  • Crystal-Clear Transparency (CCT)

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Web developers

High-Performance Plans (HPP)

You need a plan. But, not just any plan. You need one designed for high-performance.

If you don't get the plan right, nothing else matters. Other advertising and media agencies apply a simple template. The Zoost Digital model begins with the HPP plan that is individually customized for each client - with a laser-sharp focus on customer acquisition and retention. It’s our HPP process that separates us from the pack.

Optimized-Media Management (OMM)

Everyone says they optimize. But, just a few do it. The Zoost Digital model includes the OMM process that will generate better results by advancing, correcting, improving, upgrading, purifying, and sharpening the impact of your media spend.

And we prove it. The heart of the OMM process is deep data and actionable analytics that lead to insights. The right insights matter. And insights lead to successful action plans. We deploy the newest tech innovations to get the most for your marketing investment.

Fair-Flat Fee (FFF)

The Fair-Flat Fee (FFF) pricing model is the core disruptor. Other advertising and media agencies charge excessive fees (referred to as "super margins"). These margins cut into the amount of money spent on Google, Facebook, YouTube, etc. These fees can negatively impact your customer acquisition and retention efforts.

At Zoost Digital, we offer a fully transparent FFF pricing model at a reasonable margin. Our clients have access to everything. And we mean everything!

The bottom line...more of your advertising budget goes into acquiring new customers.

Crystal-Clear Transparency (CCT)

Most clients are left scratching their heads wondering where their money went and why it didn't work. The Zoost Digital model provides Crystal-Clear Transparency (CCT) because clients deserve complete transparency and full access to their advertising accounts. That includes where, why, and how much was spent - with a direct correlation to performance.

We're wondering “why isn’t this the industry norm?”

financial managers

BIG DATA. LITTLE BRAIN

In a Harvard Business Review article, they asked the question: is the data pendulum starting to swing too far? 

According to a key practitioner and teacher of predictive analytics, the greatest concern is what is called the “big data, little brain” phenomenon. Often managers rely excessively on data to guide their decisions, abdicating their knowledge and experience.

At Zoost, we combine big data with big analytics with big-time experience to generate the most qualified leads. And the thing that separates us from the rest of the pack is the level of transparency in our process. 

The benefits are many: Full access to your account. Full transparency to the spend. Full transparency to the performance. And to top it off…collaboration for decision-making to improve performance.